Brentwood Recovery Home

Success Story

Brentwood Recovery Home in Windsor, Ontario, transforms lives through their community programs that support recovery from drug and alcohol misuse through long-term and short-term residential services, as well as non-residential programs.

Challenge

A 60 year old organization that has been running fundraising raffles for over three decades, Brentwood Recovery Home has a strong, engaged following and consistent ticket buyers. As technology advances, (and especially due to the impact of covid-19 on in-person ticket sales), Brentwood Recovery Home knew they needed to modernize their raffle to stay viable.

Solution

“Moving our home lottery to an electronic platform was a major step for us last year, and three factors drove this decision: Modernization, increasing operational efficiency, and increasing sales,” says Paul McCann, Fundraising Specialist. “Our experience with Rafflebox has been great, resulting in several firsts, including, setting a new record for most tickets sold in a day, selling the most tickets in our lottery’s history, and grossing the most overall sales our program has ever done.”

Results

By transitioning to Rafflebox’s platform, Brentwood Recovery Home achieved record-breaking results, including:

• Most tickets sold in a single day (on their first day of sales)
• Highest ticket sales in the lottery’s history
• Largest gross sales ever achieved (,116,215)
• Increased operational efficiency through automated processes
• Enhanced data collection to improve future marketing efforts

Implementation

Brentwood Recovery Home successfully implemented a hybrid approach that maintained their traditional in-person sales while adding the convenience of online purchasing. By using Rafflebox’s in-venue ticketing machines alongside the online platform, they were able to serve both tech-savvy supporters and long-time donors who preferred traditional methods.